Chess for girls… Now that Ellie has a pop hit here in the states, the hipsters are already talking smack about her. I overheard one of them referring to “Figure 8” as “dubstep for girls,” a la the infamous Saturday Night Live sketch commercial for “Chess for Girls.” Needless to say, I completely disagree. Yes, the song is quite similar in structure and tone to Alex Clare’s crossover/advertising jingle “Too Close,” but that same critique will be thrown at any artist who utilizes dubstep rhythms with emotional storytelling (though both songs do share the same coproducer, Mike Spencer.) “Figure 8” is quite darker than her current single “Anything Could Happen,” with moodier and sparser verse production and harder dubstep chorus beats acting as a background for Ellie’s story of heartbreak. It’s easy to see why Ellie Goulding was embraced as a true songwriting talent in the UK in the same way that they embraced Adele. The two remixes couldn’t be more different. Drop Lamond’s take is hard to describe – an interesting and odd fusion of breakbeat and brokenbeat, with an electro groove throughout. The stop-and-stutter feel would make for a nice change in vibe for any ballsy DJ willing to take a risk at a WTF moment. If you like their mix, you should also check out their single “Kerosene.” For mainstream dance floors, The Alias continues their streak of hands-in-the-air Hi-NRG mixes (Girls Aloud, Little Mix, Kelly Clarkson) with another galloping floorfiller. I find it quite impressive that the label is commissioning commercial remixes like this (and the Almighty remix of “Anything Could Happen”) in addition to the edgier, “credible” mixes. It just shows that a strong song can translate for any audience.
Image Courtesy of CherryTree/Interscope.