After enjoying a week of BANGERS at Winter Music Conference, it’s nice to return home and hear a great vocal record with an incredibly strong set of remixes. Let me introduce to you- Adassa. Fans of Latin music already know her as the “Reggaeton Princess” and she is entering the world of dance-pop with different singles aimed different countries. While other markets are getting records featuring Flo Rida, Pitbull, and Snoop Dogg, US DJs are getting “Backfire,” a record showcasing her strong vocals (think a Latina Leona Lewis) and songwriting skills (a deep, almost confessional record where she considers sabotaging a relationship to ensure a painless breakup). The darkness of the lyrical content fits in the realm of Zedd “Stay the Night,” making a great fit for radio. Of course, DJs are all about the beats, and there is a mix for everyone – Danny Mart (a modern fusion of electro and tribal), DJ Samuel Kimko & Don Candiana (a commercial take on progressive stadium house), JC (bouncy funky house a la Crazibiza), Lucas Reyes (subtitled as tech-house, but sounds more like nu-House to me), and Simec (trap pop). All that is missing is an over-the-top Mariah Carey-ish music video featuring her working hard to get noticed and loved by her unappreciative spouse and we’ve got a major hit contender for the spring.
Everyone loves Robyn. How can you not? The Swedish electropop star harnesses her massive creativity for songwriting, production, and live performances – elevating pop to a higher art form. Recently she collaborated with the Lonely Island for a spoof of instructional Tear Up Da Club records called “Go Kindergarten,” and then a new comical video for “U Should Know Better” popped up this week. Robyn’s music can often be split into two categories – the sensitive and emotional heartbreaking, pretty songs (“Dancing On My Own,” “Dream On,” “With Every Heartbeat”) and the raucous, boasting hype records (“Konichiwa Bitches,” “Don’t Tell Me What to F**king Do”). Taken from Body Talk Part 2 (you can tell the track’s age because Snoop is still a dogg and not yet a lion), “U Should Know Better” is a frantic upbeat jump-up electro track featuring the two bragging why people can’t mess with them. As playful as the song is (because come on, how rough can a rapper be who got his butt kicked by animated gummi bears in a Katy Perry video), the new video elevates the tongue-in-cheek bravado with cross-dressing stars playing the two – a little boy dressed and dancing as Robyn (including all of her choreography and iconic hairstyle) and a girl dressed as Snoop in all the outfits smoking and dressing down members of the opposite sex with his/her stares. Look closely and you will see Robyn playing the mom, as well as a poster of Neneh Cherry, one of Robyn’s childhood idols hanging in the bedroom.